Google can match ad campaigns directly to your past customers

Search and web advertising giant Google Inc. is using the wealth of information that users share with the company to offer several new services that will make it even easier for marketers to

Published on: September 28th, 2015 Jeff Jedras

Banks can’t do mobile payments on their own: CenturyLink

As Silicon Valley-based competitors including Apple, Google, and Samsung are looking to bully them out of the mobile payments business, many Canadian banking executives are looking for help in standing up to these

Published on: September 25th, 2015 Brian Jackson

CASL not cutting it? Block sender and unsubscribe in Gmail

If you've ever felt a victim of your own email inbox, watching helplessly as it spirals out of control and spammers heap on message after message, Google wants you to know that hope

Published on: September 23rd, 2015 Brian Jackson

Graphic design pros critique Google’s new logo

Do you remember when Google had an exclamation mark in its logo? Yes, there was a Yahoo-esque punctuation character in the world's most-used search engine back in 1999. After that, it switched to the

Published on: September 9th, 2015 Brian Jackson

Martime startup hopes to seize iBeacon market with unique parking solution

If you're visiting a cafe or small storefront in downtown Saint John, N.B. sometime soon, don't be surprised if you receive a message to your smartphone offering to pay for your parking -

Published on: August 20th, 2015 Brian Jackson

New Dell Chromebook targets premium users


Published on: August 14th, 2015 Jeff Jedras

Canadian Tire adds digital notes to its bricks-and-mortar playlist

At a time when many retailers are downsizing stores or going completely virtual, Canadian Tire is trying to weave some digital reinforcement into the foundations of its physical stores without shutting them down.

Published on: July 29th, 2015 Christine Wong

Google starts scaling back Google+ integration with other services

If you make a post on Google+ but there's no one there to read it, is that any different from a normal day? This and other jokes of its kind are commonly swapped by social

Published on: July 27th, 2015 Brian Jackson

Google’s iBeacon competitor ‘Eddystone’ expands capability of Bluetooth beacons

Thanks to Google Inc.'s new Eddystone protocol for Bluetooth low-energy (BLE) beacons, retailers may soon no longer need smartphone users to have an app installed before sending them a proximity-based message. Google announced

Published on: July 22nd, 2015 Brian Jackson

Recruiting in the digital age: 10 ways to attract & retain top talent

TORONTO -- The war for talent is over. Talent won. That was the bold declaration of talent headhunter Bruce Powell last week at The Currency of Talent, an event organized by IAB Canada

Published on: July 13th, 2015 Jeff Jedras

What’s new in Google News Lab?

Last month, Facebook introduced “Instant Articles” in order to help journalists and news sites to gain a wider audience. Google wasn’t going to be left behind and yesterday in a blog post the

Published on: June 24th, 2015 Wolston Lobo

Why three founders say they are launching their next tech startup in Toronto

In 48 hours I met three experienced founders who chose to do their next startup in…  Toronto. Huh? These were not just any founders. They were Canadians who moved out to find success

Published on: June 3rd, 2015 Geoff Foulds

Android M – 3 features you need to know about

Google Inc. used its annual I/O developer conference to debut the next major upgrade to its Android mobile operating system, giving a clear picture of what to expect from the release. Also releasing

Published on: May 29th, 2015 Brian Jackson

SEO cheat sheet for business: the 10 things you need to know

In an age where "Google" has become a verb as much as the name of a company, it's accepted that traffic from search engines is really important to businesses, especially since they bring

Published on: May 21st, 2015 Wolston Lobo