Mark Organ’s guide to creating Tesla-style $1 billion market category

This is an edited transcript of an interview between ITBusiness.ca Editor Brian Jackson and Influtive CEO Mark Organ, taking place Nov. 18 in San Francisco at the Salesforce.com Dreamforce conference. ITBusiness.ca: What do

Share on LinkedIn Comment on this article Share with Google+ Published on: December 13th, 2013 Brian Jackson

Canadian trio misses out on $1 million hackathon prize

SAN FRANCISCO - A group of three University of Waterloo graduates missed out on being selected as finalists in a $1 million coding contest hosted by Salesforce.com this week as some members of

Share on LinkedIn Comment on this article Share with Google+ Published on: November 25th, 2013 Brian Jackson

Sandberg inspired to Lean In by Zuckerberg’s question to all Facebook employees

Sometime soon after Sheryl Sandberg was hired away from Google Inc. to become Facebook's chief operations officer, founder and CEO Mark Zuckerberg asked her the question that he puts to all of his

Share on LinkedIn Comment on this article Share with Google+ Published on: November 24th, 2013 Brian Jackson

Unlocking sales leads with Introhive at Dreamforce

Making a cold call is a situation that a sales person never wants to find themselves in. It's much easier to start a conversation based on a referral from a common contact or

Share on LinkedIn Comment on this article Share with Google+ Published on: November 20th, 2013 Brian Jackson

Yahoo CEO Mayer designed organization for mobile success

Being from Wisconsin, it's no surprise that Yahoo CEO Marissa Mayer quotes legendary Green Bay Packers coach Vince Lombardi when discussing leadership. It's also no wonder she describes her leadership role at one

Share on LinkedIn Comment on this article Share with Google+ Published on: November 20th, 2013 Brian Jackson

How to market your video with VidYard CEO

Kitchener, Ont.-based VidYard wants to make it easier for companies to use their videos for marketing and learn about how to improve their video content, At a medium-sized booth at Dreamforce, the San

Share on LinkedIn Comment on this article Share with Google+ Published on: November 19th, 2013 Brian Jackson

Influitive announces $7.3 million funding round

A Toronto-based startup firm that helps companies turn happy customers into marketing advocates has raised a $7.3 million Series A round of funding.Influitive, also co-headquartered in San Francisco, announced yesterday it closed the

Share on LinkedIn Comment on this article Share with Google+ Published on: December 18th, 2012 Brian Jackson

Influitive showcases social marketing at Dreamforce launch

Influitive founder Mark Organ knows the power of peer recommendations – that's why he's seeded the show floor at San Francisco's Dreamforce conference with happy users of his new software as it debuts

Share on LinkedIn Comment on this article Share with Google+ Published on: September 20th, 2012 Brian Jackson

Rypple relaunched by Salesforce as Work.com

Rypple, the Toronto-based cloud human resources management software acquired by Salesforce.com in December 2011, has been relaunched today as Work.com. Announced from Salesforce's annual Dreamforce conference underway in San Francisco, Rypple's technology is

Share on LinkedIn Comment on this article Share with Google+ Published on: September 19th, 2012 Brian Jackson

Radian6 technology powers Salesforce.com Marketing Cloud

The murky fate of Saint John, N.B.-based Radian6 since it was acquired by Salesforce.com in March 2011 became crystal clear this morning when the software firm announced its new Marketing Cloud service. Salesforce

Share on LinkedIn Comment on this article Share with Google+ Published on: September 19th, 2012 Brian Jackson

Salesforce.com launches cloud-based Database.com service

Salesforce.com has opened up its backend infrastructure as a cloud-based database service that has a level of entry that will be appealing to many small businesses - free.The San Francisco-based firm launched Database.com

Share on LinkedIn Comment on this article Share with Google+ Published on: December 8th, 2010 Brian Jackson