Beyond the Rack goes beyond customer segmentation with ExactTarget Marketing Cloud

If you ever feel like you send too many emails, just pause for a minute and compare yourself to Montreal-based e-tailer Beyond the Rack - it sends on average between 2 million and

Share on LinkedIn Comment on this article Share with Google+ Published on: June 9th, 2014 Brian Jackson

New contest gets students to harness data

Communitech's Database program and Students Offering Support, a charity for students, are launching a new competition for university students to rise to a challenge by leveraging big data - with a grand prize

Share on LinkedIn Comment on this article Share with Google+ Published on: January 30th, 2014 Candice So

How did Snapchat get hacked?

Already, 2014 has started off with a data breach - on New Year's Day, Snapchat, a popular social network for photo messaging, fell victim to a hack attack. A website called SnapchatDB.info posted

Share on LinkedIn Comment on this article Share with Google+ Published on: January 3rd, 2014 Candice So

FileMaker Pro 13 has a handy Web browser version, ramped up mobile features

FileMaker Inc. is rolling out a new version of its database software today– and this time, users will be able to access it directly from the Web. An Apple Inc. subsidiary, FileMaker creates

Share on LinkedIn Comment on this article Share with Google+ Published on: December 3rd, 2013 Candice So

Welcome to our incubator and accelerator directory

I'm excited to introduce a new feature to ITBusiness.ca that will be useful to our readers involved in Canada's technology startup community. It's an all-Canadian directory of incubator and accelerator style programs! I

Share on LinkedIn Comment on this article Share with Google+ Published on: October 11th, 2013 Brian Jackson

Canadian businesses slower to embrace data analysis, study finds

Canadian businesses are eyeing data analytics with keener interest than ever before, but many of them have been slow to start using data to make decisions, says a new study from Deloitte Analytics.

Share on LinkedIn Comment on this article Share with Google+ Published on: August 15th, 2013 Candice So

Communitech’s Database program to launch satellites, harvest ‘big data’

Collecting  big data from partners in the government, academic, and private sector and finding new uses for it is the new, broader focus for the Database program at Communitech, the Waterloo, Ont. hub

Share on LinkedIn Comment on this article Share with Google+ Published on: August 13th, 2013 Candice So

How Shop.ca tapped an enterprise solution to sell more SKUs than Wal-Mart

On stage at IBM Connect, Big Blue’s marquee social enterprise conference in Orlando, Sandy Carter presents success stories from large enterprise customers using IBM’s WebSphere Commerce solution – the most-used e-commerce platform of

Share on LinkedIn Comment on this article Share with Google+ Published on: February 14th, 2013 Brian Jackson

How to scale your video sharing service to handle 6 million users in 30 days

Who doesn’t have time to watch a 36 second long video? Not many people it turns out, as the Toronto-based video sharing service Keek has proven by registering six million users in just

Share on LinkedIn Comment on this article Share with Google+ Published on: February 13th, 2013 Brian Jackson

The quest to quantify a startup’s likelihood to succeed

The odds of a tech startup surviving aren't just bad. They're terrible. About 75 per cent of all startups backed by venture capitalists fail toeven return investors' capital, according to research out of

Share on LinkedIn Comment on this article Share with Google+ Published on: November 30th, 2012 Christine Wong

Security remains major concern to cloud adoption: survey

“To the cloud!” was Microsoft's rallying-cry, and it appears most organizations agree it's inevitable that portions of their business will end up relying on cloud computing in the near future. Still, it also

Share on LinkedIn Comment on this article Share with Google+ Published on: November 19th, 2012 Jeff Jedras

Startups jump on board SAP’s big data platform

Software firm SAP is quickly growing its startup following of its big data platform HANA, signing 20 new firms to run production applications on it.Not only will 20 firms be using SAP’s in-memory

Share on LinkedIn Comment on this article Share with Google+ Published on: November 15th, 2012 Brian Jackson

One of the key things marketers should know about their target audience is whether they are still alive or not.It sounds obvious, but dead people don’t tend to buy much. Yet as anyone

Share on LinkedIn Comment on this article Share with Google+ Published on: August 14th, 2012 ITBusiness Staff

Sequentia Environics wins SAP’s first startup forum

Sequentia Environics came out on top in a startup competition hosted by SAP AG in Waterloo, Ont.-yesterday, awarding them access to a database platform that could help their business crunch data more efficiently.Eight

Share on LinkedIn Comment on this article Share with Google+ Published on: July 12th, 2012 Brian Jackson