Video Rewind: Porter Airlines uses Twitter for customer service response

Yesterday, we told you about how WestJet used its Facebook Page as a crisis response centre in the wake of a swamp gas explosion near a Mexican resort.

Well WestJet isn’t the only airline using social media to connect with its customers in unique ways. Porter Airlines in Toronto taps into Twitter to heighten its level of customer service. Watch this video from November 2010 to hear how Porter responded when one customer complained about the drinks being served up in the waiting lounge.

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Jim Love, Chief Content Officer, IT World Canada

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