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Use the right tools
5. Use the right tools

Tools at your desk:

Twitter's built-in search function is the most important and basic tool. TweetDeck goes a step further allowing multiple searches updated in real time.

A Firefox extension, Shareaholic, allows you to tweet a Web site you like with one click. Another, TwitBin, puts Twitter into your browser's sidebar.

FriendFeed allows you to consolidate updates from more than 40 different social media sites, such as Twitter, Digg or Facebook, and create threaded discussions.

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