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Privacy advocates express concern at Google's data collection practices

Google's business practice of retaining all the search queries of YouTube viewers puts users' data at risk, say privacy advocates.
7/9/2008 7:00:00 AM By: Jaikumar Vijayan

Privacy advocates express concern at Google s data collection practice...

The privacy concerns raised by a federal judge's order that Google Inc. turn over 12TB of data on YouTube users and their video-viewing histories to Viacom International Inc. misses an important point, according to some privacy advocates: What is Google doing collecting and retaining all that data in the first place?

Viacom had asked the court for access to the information stored in the logging database as part of a $1 billion copyright infringement lawsuit filed last year against Google and its YouTube LLC video-sharing unit.

U.S. District Judge Louis Stanton last week agreed with Viacom's claim that the video-viewing data could help the media and entertainment company "compare the attractiveness" of videos that allegedly infringe on its content copyrights against the appeal of those that don't do so.

Google argued that handing over the data, which also includes user log-in IDs and IP addresses, would enable Viacom to determine what YouTube users are watching and uploading.

And Stanton's ruling prompted some privacy advocates to side with Google and criticize the judge for essentially giving Viacom unbridled access to what should be private viewing records.

Although such concerns are legitimate, the whole issue stems from Google's policy of capturing the viewing data, said Marc Rotenberg, executive director of the Electronic Privacy Information Center (EPIC) in Washington.

"Google has a business practice of retaining all the search queries of YouTube viewers," Rotenberg said. "It is this practice that puts consumer data at risk."

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Page Navigation 1) Google's data retention practices questioned. - page 1
2) Companies can't always control who has access to data. - page 2
3) Consumer data used for targeted marketing campaigns. - page 3
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