A majority of IT buyers see Web 2.0 in a positive light, but CIOs would prefer to buy the emerging technologies in suites from larger incumbent vendors.
That’s the nut of the situation according to a recent survey by Forrester Research of 275 IT buyers in June on Web 2.0 technologies.
About 16 per cent said they are hearing about Web 2.0 from vendors all the time, and 50 per cent said vendors pitch Web 2.0 technologies to them from time to time. About 20 per cent are hearing from vendors on the topic, but rarely and 11 per cent reported they haven’t been pitched Web 2.0 technologies by their vendors.
Close to all respondents, 97 per cent, said they were familiar with Web 2.0, which is a category of technologies that includes wiki, blog, RSS, podcast, content tagging and social-networking tools, according to Forrester Research. The research firm says as the market grows it will consolidate, which could please enterprise CIOs.
Forrester earlier this year polled about 120 enterprise CIOs about the Web 2.0 market and found consolidation is ideal for their plans with the technologies. “The enterprise Web 2.0 market is beginning to consolidate” and CIOs Forrester polled “couldn’t be happier,” Forrester reports.
“Overall, 61 per cent of respondents indicated that they would prefer both a suite solution and a large incumbent vendor,” Forrester concluded. “The deck appears to be stacked against small pure-play vendors. Integration issues, longevity concerns and the occasional lack of polish send CIOs looking for other options.”
Survey respondents also want the technologies integrated into their back-end systems, which leads them to want to see Web 2.0 suites from incumbent vendors.
Forrester found that 93 percent of the CIOs survey using six Web 2.0 technologies would rather get the products from such vendors as Microsoft, IBM or Oracle than from smaller, pure-play vendors, such as Socialtext, NewsGator or MindTouch.
