When Steve McBride landed in New York City this summer, the streets were sweltering but his schedule was decidedly cool. Despite months of attempting to book meetings via email, the VP Business Development
Jeff Howe is a journalist and a professor at Northeastern University. Howe coined the term crowdsourcing, authoring a book by that title. Here, he talks about how crowdsourcing on the Internet created a new
Special guest blog by Fran Rosch, Vice President Identity and Authentication Services, Symantec Not many businesses can operate without a website these days and many also rely upon online sales to ensure steady growth
Paige Arnof-Fenn is the CEO of Mavens and Moguls. A marketing expert and self proclaimed "startup junkie", she was involved in Zipcar from the ground up, seeing it become an internationally recognizable brand.
By Francis Moran When prospects approach us to talk about our helping them with their marketing, they almost always mean help with their marketing programs, the stuff they do to promote their company and product
The design of websites has increasingly moved towards aesthetically pleasing, clean looking web pages. Web browsers and shoppers particularly do not want to be burdened by pop-up ads or web pages overcrowded with