Articles By Jeff Jedras

All-media ad marketplace the ‘Expedia’ of ad buying

The backers of a new technology platform are promising to radically alter the process of planning and buying media in Canada with a website they’re calling the Expedia of media. The platform, called

Published on: May 12th, 2015 Jeff Jedras

Web developers get new tools to manage client web sites

As it continues to ramp up its tools to support small and medium-sized businesses, GoDaddy has launched a program to help web designers and developers manage client projects. Dubbed GoDaddy Pro, the program

Published on: May 11th, 2015 Jeff Jedras

Second Cup’s ‘Rewards’ mobile app drives brand transformation

For Vanda Provato, vice-president of marketing & category at Second Cup Coffee Co., a new mobile app focused on loyalty rewards and payments is better late than never. After a pilot phase in

Published on: May 11th, 2015 Jeff Jedras

Marketing automation, enterprise collaboration spending poised for growth

A new report from 451 Research indicates increasing spending on marketing automation and enterprise collaboration/social has the global social business applications market set to more than double by the end of 2019. The

Published on: May 11th, 2015 Jeff Jedras

Treating communications as data opens a world of collaborative possibilities

As new technology has brought forward new methods of communication, it has also introduced complexity and communications silos. By treating communications as data, unified communications can bring it all back together – and

Published on: May 11th, 2015 Jeff Jedras

Canadian entrepreneurs are working smarter, not harder – and they’re women

The typical Canadian entrepreneur is a Generation X woman who has work-life balance figured out. This according to the 2015 Sage State of the Startup Survey, sponsored by business software vendor Sage North

Published on: May 8th, 2015 Jeff Jedras

Omni-channel marketing, driving selling to one view of the customer

SAN JOSE – NetSuite CEO Zach Nelson is known for his, shall we say, frank assessments of the business decisions of his enterprise resource planning (ERP) software competitors. During his keynote this year

Published on: May 8th, 2015 Jeff Jedras

Samsung pulls away from Apple in smartphone sales

While Apple challenged Samsung for its position as king of the global smartphone castle in the last quarter, the latest numbers show that Samsung once again comfortably rules the roost. According to IDC

Published on: May 7th, 2015 Jeff Jedras

Waterloo’s TribeHR works to keep its culture as part of NetSuite

SAN JOSE – It has been nearly 19 months since TribeHR was acquired by NetSuite, and it has been a busy time for company co-founder Joseph Fung and a greatly enlarged TribeHR team.

Published on: May 6th, 2015 Jeff Jedras

NetSuite point of sale system unifies in-store, online shopping experience

SAN JOSE – Omni-channel is the buzzword du jour this week at NetSuite’s annual user conference – getting to one view of the customer whatever channel they come to you through. The cloud-based

Published on: May 6th, 2015 Jeff Jedras

Bring your own everything is nearly here. Are you ready?

Many businesses are just now wrapping their heads around the bring your own device (BYOD) trend, putting policies and management tools in place. Well, get ready, because you ain’t seen nothing yet –

Published on: May 5th, 2015 Jeff Jedras

More expensive PCs will mean extended PC lifecycles

New research from Gartner says PC prices will be going up by as much as 10 per cent in 2015, leading to significant changes in what PCs we purchase and how long we

Published on: May 4th, 2015 Jeff Jedras

Sorry, Dolly: Working 9-5 is not the way Canadians want to make a living

A new study from LinkedIn reveals some interesting trends when it comes to job interview honesty, preferred work perks and dress codes in modern Canadian offices. According to LinkedIn’s New Norms @Work study,

Published on: May 4th, 2015 Jeff Jedras

Tablet shipments continue to decline, but there are bright spots

Global tablet shipments are continuing to decline for the second consecutive quarter although some form factors are showing continued strength, according to new research from IDC Corp. According to IDC’s Worldwide Quarterly Tablet

Published on: May 1st, 2015 Jeff Jedras