Articles By Brian Jackson

‘Unsend’ feature finally comes to email

Vanessa Hojda was an unknown Toronto-based York University student before she accidentally attached a photo of Nicolas Cage instead of her resume to an email job application. After sharing her mishap on her

Share on LinkedIn Comment on this article Share with Google+ Published on: April 3rd, 2014 Brian Jackson

Shopify brings POS to Canada, offers offline-only option

Ottawa-based Shopify Inc. is bringing its point-of-sales (POS) hardware and service to its native country of Canada after a successful launch in the U.S. and is also making a bricks and mortar-only Shopify

Share on LinkedIn Comment on this article Share with Google+ Published on: April 2nd, 2014 Brian Jackson

Windows XP: The final shutdown

On April 8, Microsoft Corp. will end its support for the Windows XP operating system. After 12 long years of receiving security updates, having Microsoft technical support answering your phone calls or emails,

Share on LinkedIn Comment on this article Share with Google+ Published on: April 1st, 2014 Brian Jackson

Gartner’s top 10 software vendors by revenue shows ‘sea change’ for 2013

Salesforce.com is the world's fastest growing software vendor that makes annual revenue over $3 billion with a growth rate of 33.3 per cent between 2012 and 2013, according to Stamford, Ct.-based analyst firm

Share on LinkedIn Comment on this article Share with Google+ Published on: March 31st, 2014 Brian Jackson

Litecoin is silver to Bitcoin’s gold: Charlie Lee

Charlie Lee is a firm believer of the power of cryptocurrency. One day, he envisions people paying for everyday goods and services using a mix of Bitcoin and other virtual currencies – like

Share on LinkedIn Comment on this article Share with Google+ Published on: March 31st, 2014 Brian Jackson

Does baseball’s iBeacon endorsement mean Apple’s devices are a marketing home run?

I remember the first time I was the target of geo-locational marketing through the use of Bluetooth low energy devices. It was in San Francisco, while I was exploring Pier 39 in the

Share on LinkedIn Comment on this article Share with Google+ Published on: March 31st, 2014 Brian Jackson

Digital marketing strategy at Alex and Ani

SALT LAKE CITY, UTAH - You might be familiar with the charm bracelets sold by retailer Alex and Ani. The bracelets can be accessorized with countless charms available for purchase - whether its

Share on LinkedIn Comment on this article Share with Google+ Published on: March 27th, 2014 Brian Jackson

Adobe gives sneak peek at upcoming Marketing Cloud product features

SALT LAKE CITY, UTAH - Typically software vendors keep their forthcoming product features pretty close to the vest, but not so with Adobe Systems Inc. At Summit, its digital marketing conference, Adobe showcases

Share on LinkedIn Comment on this article Share with Google+ Published on: March 27th, 2014 Brian Jackson

Adobe marketing data reveals ‘best of the best’ practices

SALT LAKE CITY, UTAH - What makes one digital marketer better than another? Well they receive more visits from smartphone and tablet users for one, and website visitors also spend more time browsing

Share on LinkedIn Comment on this article Share with Google+ Published on: March 26th, 2014 Brian Jackson

How CIO-CMO collaboration works at Audi

SALT LAKE CITY, UTAH - At the Adobe Summit for digital marketing, a closer collaborative relationship between the CIO and CMO was the topic of the day. Adobe announced a partnership with SAP,

Share on LinkedIn Comment on this article Share with Google+ Published on: March 25th, 2014 Brian Jackson

Adobe partners with SAP to arrange CIO-CMO ‘shotgun wedding’

SALT LAKE CITY, UTAH - Adobe Inc. and Walldorf, Germany-based SAP AG announced a new reseller partnership on Tuesday that Adobe described as a bridge between the CIO and the CMO. At the

Share on LinkedIn Comment on this article Share with Google+ Published on: March 25th, 2014 Brian Jackson

Adobe Digital Marketing Summit: Early peek at announcements, updates

SALT LAKE CITY, UTAH - Adobe Inc. is set to announce better platform integration of its digital marketing solutions, new mobile marketing tools, and results from a global survey of marketers this week

Share on LinkedIn Comment on this article Share with Google+ Published on: March 25th, 2014 Brian Jackson

CASL destined to be challenged on grounds it violates Charter rights: lawyers

Canada's regulations to limit unwanted email messages from businesses have been four years in the making, but if organizations representing the business community get their way, it could unravel much faster than that.

Share on LinkedIn Comment on this article Share with Google+ Published on: March 24th, 2014 Brian Jackson

How to protect your site against WordPress hacking

Do you use WordPress as your website's content management system (CMS)? You are far from alone, it's the most popular CMS on the market, being used by more sites than every other CMS

Share on LinkedIn Comment on this article Share with Google+ Published on: March 21st, 2014 Brian Jackson